Point of Reference helps companies leverage customer advocates to fuel business growth and fortify brands by providing state-of-the-art customer reference management technology and services.
Industry
Information Technology and Services
Company Size
10-50 Employees
Website
point-of-reference.com
Joined Thnks
November 2020
Thnks Solutions
Customer Engagement
Use Cases
Customer Retention
Influence customer retention and contract renewal
Incorporate Gratitude
Incorporate gratitude into high-touch service model
Increase Satisfaction
Increase satisfaction survey response rates
Solution
Sensing that his account managers could strengthen relationships through a more personal touch, David was on a mission to implement an attitude of gratitude throughout his business to increase customer engagement.
David realized that Thnks would allow his team to immediately begin strengthening their client relationships without having to collect customer addresses, or be ham strung by client compliance rules. Thnks has allowed Point of Reference to personalize their business relationships by recognizing milestones, successes, and even mistakesI
David said, “Thnks has become a really hot commodity internally and there would be a revolt if we took Thnks away. Our account managers view Thnks as a tool in their relationship toolkit.”
From celebrating important client milestones, to thanking their customers for completing specific tasks, to acknowledging their partners during the holiday season, his team has attained elevated customer renewal rates by sharing expressions of appreciation that are aligned with customers’ personalities and interests.
After Partnering with Thnks
Client Renewal Rate
Thnks Open Rate
Net Promoter Score (Their Highest Ever)
Join these awesome teams who use Thnks to generate real connections with their prospects and customers.